Lavee

Business Location: Rural area - Villages
Province Western Cape
Branch: Cape Winelands
Business Start Date: 2023-03-01
Busniess Type: Sole Proprietor

Business Dynamics and Challenges

Business Activities: Clothing Designer and retailer
Challenges/Needs: The business experienced the following challenges: • Inability to increase sales; • Lack of new machinery, and • Limited cashflow

Intervention Insights and Results

Intervention Details: Asmaa Taliep approached SEDFA Cape Winelands Stellenbosch Branch for training, development, marketing and funding assistance. Shahied Allie, SEDFA Business Advisor, conducted a Business Model Canvas Assessment Tool on the business. The exercise comprised of an interview with Ms. Taliep, visual assessments through touring of the business operations and research through external sources. The assessment enabled SEDFA to identify relevant areas for further development. The business requires training, development, marketing, and funding assistance.


The following interventions were implemented by SEDFA:
• Facilitated Marketing Training – November 2025, and
• Facilitated Financial Management Training – September 2025.
Outcome Details: The following results were achieved:
• Turnover increased from R 196 727 to R 245 930, an increase of 25,01%;
• Net profit increased from R 41 768 to R 56 201, an increase of 34,56%, and
• The business has maintained its staff complement of two employees.

Client Feedback

Client Comments: “I am so grateful for the information and guidance given by Shahied Allie over all this time, the knowledge I gained by attending the classes are just priceless. Thank you.”
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